Increase your sales with our unique in-store solutions!
In today's rapidly changing market, in-store solutions are essential for businesses to attract customers and grow. People usually first learn about products from advertisements outside the store, such as on TV, radio, social media, magazines, or by word of mouth. However, once they enter the store, displays take center stage. These tools capture customers' attention and evoke memories.
Our in-store solutions specialize in three key areas, which virtually cover all aspects of visual communication.
Shop-in-shop
Our shop-in-shop solutions enable brands to showcase their own branded area, essentially a unique stand, within larger retail stores or event venues. This allows brands to present products and services in alignment with its own visual identity, increasing brand visibility, image, appeal, and sales.
Shop fitting
Shop fitting encompasses the creation of attractive and functional commercial spaces, enhancing the overall shopping experience through store decoration, layout, custom constructions, displays, and installations.
In the process, we create lasting business spaces using a variety of communication tools, furniture and interior design solutions.
Custom Display
Displays are in-store tools that highlight and sell products, enhancing brand visibility and appearance, and of course increasing impulse purchases. There are two types of in-store display, POS display (Point Of Sale) and POP display (Point Of Purchase). Read more about our custom display solutions in our blog here...
A POP display is a display placed in the retail space.
A POS display is a display placed at the point of sale.
Complex in-store solutions
Our in-store solutions cover a variety of concepts that optimise retail environments. Our strength lies in creating unique solutions as a one-stop shop, tailored to the brief, the brand and its values.
Technological integration
One of the major branches of modern in-store solutions are the technological ones currently on the market. Digital signage, interactive displays and other technological advances are enabling:
- take the shopping experience to a higher level,
- engage shoppers more deeply,
- measure activity.
Customization and branding
"Well branded" displays create a distinctive and easily recognisable brand identity. The use of consistent brand elements on all surfaces of different communication channels, including throughout the store, helps to build a strong connection with our customers, increasing the likelihood of building brand loyalty. In addition, it makes the brand or campaign more recognisable and more successful in reaching the intended target audience.
Sustainability and environmentally friendly solutions
These values are more important than ever in the field of retail solutions. Businesses are fundamentally striving for environmentally conscious practices through the use of recyclable and/or durable materials, energy-efficient lighting, and ethical sourcing. Furthermore, they are considering long-lasting constructions that can be used for years, such as:
- modular retail fixtures (such as custom displays, stands, and furniture),
- or adaptable structures.
Promoting sustainability not only resonates with environmentally conscious consumers... it enhances brand reputation and contributes to a greener future.
Our retail solutions your business can:
- Increase customer interest!
- Increase sales!
- Gain an edge in the market competition!
Whether it's creating a lasting shop-in-shop experience, shop fitting, or producing attention-grabbing custom displays, our solutions have been tailored to our clients' unique needs for over 30 years. Strengthen your brand presence, attract new customers, and maximize your store's success with BEFLEX's creative solutions!
