Branding blog: How to Activate Your Customers & Followers

THE POWER OF SIGNAGE, INCREASING VISIBILITY

Signage plays a versatile role in business. It is an effective tool for creating a positive first impression, increasing brand visibility and awareness, informing customers, and establishing credibility and professionalism. By recognising its importance and integrating it into their overall marketing strategy, businesses can effectively communicate their message, attract customers and differentiate themselves from their competitors.

illuminated signage profile dimensions

Illuminated signs and box lettering play a key role in the image and visibility of businesses. Choosing the right signage - be it size, material use or lighting solutions - is not only eye-catching, but also effectively represents your brand. Our article will help you navigate the world of different signage types and sizes to find the best solution for your business.

WAYFINDING: A GUIDE TO THE WORLD OF VISITOR MANAGEMENT SYSTEMS

How do we get from point A to point B? The key is wayfinding! Wayfinding systems provide information, help you find your way, increase efficiency, safety and strengthen your brand identity, building on the unique character and style of your organisation and/or space.

DISPLAY SOLUTIONS: A POWERFUL TOOL FOR SALES

Displays play a key role in stores, helping to highlight products and increase sales. They come in different types depending on the purpose, location and appearance. They can be made of different materials, depending on whether you want to use them in the short, medium or long term. The effectiveness of displays can also be measured, for example by the number of interactions or the conversion rate. Read on for more details!

BRANDING, LOYALTY, SALES

A positive shopping experience differentiates you from your competitors, increases loyalty and sales. BEFLEX specialises in shop-in-shop, shop fitting and display. Shop-in-shop allows brands to create their own dedicated space within larger retail stores and event venues. By shop fitting we mean the creation of attractive and functional retail spaces. And displays are such devices that highlight products and encourage sales.

UV PRINTING: BENEFITS, MATERIALS AND PRODUCTS

Digital printing is a process that offers flexibility, shorter production times and a cost-effective solution. UV printing is a variant of digital printing. This process uses inks that dry instantly when exposed to UV light. The result is prints that are extremely fast, photo-quality and vibrant. The versatility of UV printing includes its ability to be compatible with a variety of materials such as paper, foils, fabrics, plastics, metals and plywood.

May 22, 2023

The Importance of Interior Design: shop, office, event

Interior design is the purposeful arrangement of interior spaces to create a functional, efficient and aesthetic environment. It plays a key role in communicating brand messages and values, in offices, shops, exhibitions or event venues. Effective interior design can increase productivity, well-being, creativity, collaboration and customer loyalty. It also reinforces the brand's identity while differentiating it from competitors. Overall, good interior design creates memorable experiences that improve people's quality of life and work and contribute to the success of businesses.